Case Studies – Facebook & Instagram
I was the case study lead for Facebook Southeast Asia, managing the end-to-end development of more than 100 Success Studies annually across several markets in Asia-Pacific for Facebook, Instagram, WhatsApp, Facebook Marketing Partner and Audience Network. Success Stories clients included Unilever, L’Oréal, LG, Toyota, Philips, ASUS, KFC, McDonald’s, Pepsi, Tesco and many more.
I also worked on the following projects:
•Riding the Digital Wave: Capturing Southeast Asia’s digital consumer in the Discovery Generation (Dec 2019)
•Ramadan 2020 campaign (Feb 2020)
•The mega sale is on: Insights for Southeast Asia’s year-end shopping season (Sep 2019)
•Why conversation is the future of commerce (Sep 2019)
(This work was part of my scope as Senior Content Strategist as Mutant Communications in Singapore.)
Category:
StrategyDate:
November 7, 2020